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Consumer behavior and sustainable consumption
Consumer behavior and sustainable consumption
Order ID 53003233773 Type Essay Writer Level Masters Style APA Sources/References 4 Perfect Number of Pages to Order 5-10 Pages Description/Paper Instructions
Consumer behavior and sustainable consumption
Consumer behavior refers to the actions and decisions made by individuals when purchasing goods and services. It involves the process of choosing, evaluating, and purchasing products and services, as well as disposing of them. The study of consumer behavior is an interdisciplinary field that draws on insights from psychology, sociology, economics, and marketing.
Sustainable consumption is a type of consumption that meets the needs of the present without compromising the ability of future generations to meet their own needs. It involves making conscious choices about what to buy, how to use products, and how to dispose of them in an environmentally friendly manner. Sustainable consumption is driven by the growing awareness of environmental issues and the desire to reduce the negative impact of consumption on the planet.
There are several factors that influence consumer behavior and sustainable consumption. The first is the availability and accessibility of information about products and services. Consumers are increasingly seeking out information about the environmental impact of the products they buy, and companies are responding by providing more information about their products’ sustainability.
Another factor that influences consumer behavior is social influence. This refers to the influence that others have on an individual’s decisions, such as friends, family, and media. For example, consumers may be more likely to buy environmentally friendly products if they see their friends and family doing so. Additionally, the media can play a role in shaping consumer attitudes and behaviors, by highlighting the importance of sustainability and the negative impact of unsustainable consumption.
Economic factors, such as income and prices, also play a role in consumer behavior and sustainable consumption. Higher income individuals may be more likely to buy sustainable products, as they have the financial means to do so. Prices also play a role, as sustainable products tend to be more expensive than conventional products. However, there is evidence that consumers are willing to pay a premium for sustainable products, as they are willing to invest in the future of the planet.
Cultural values and attitudes also play a role in consumer behavior and sustainable consumption. Individuals from different cultural backgrounds may have different attitudes towards sustainability, with some placing a greater emphasis on environmental protection and others placing more emphasis on economic considerations.
In conclusion, consumer behavior and sustainable consumption are influenced by a range of factors, including availability and accessibility of information, social influence, economic factors, and cultural values and attitudes. Companies and governments can play a role in promoting sustainable consumption by providing consumers with accurate and easily accessible information about the environmental impact of products, and by implementing policies that encourage sustainable consumption. Ultimately, sustainable consumption is driven by individual consumers, who have the power to make conscious and informed decisions about what they buy and how they use products.
Consumer behavior and sustainable consumption
RUBRIC
QUALITY OF RESPONSE NO RESPONSE POOR / UNSATISFACTORY SATISFACTORY GOOD EXCELLENT Content (worth a maximum of 50% of the total points) Zero points: Student failed to submit the final paper. 20 points out of 50: The essay illustrates poor understanding of the relevant material by failing to address or incorrectly addressing the relevant content; failing to identify or inaccurately explaining/defining key concepts/ideas; ignoring or incorrectly explaining key points/claims and the reasoning behind them; and/or incorrectly or inappropriately using terminology; and elements of the response are lacking. 30 points out of 50: The essay illustrates a rudimentary understanding of the relevant material by mentioning but not full explaining the relevant content; identifying some of the key concepts/ideas though failing to fully or accurately explain many of them; using terminology, though sometimes inaccurately or inappropriately; and/or incorporating some key claims/points but failing to explain the reasoning behind them or doing so inaccurately. Elements of the required response may also be lacking. 40 points out of 50: The essay illustrates solid understanding of the relevant material by correctly addressing most of the relevant content; identifying and explaining most of the key concepts/ideas; using correct terminology; explaining the reasoning behind most of the key points/claims; and/or where necessary or useful, substantiating some points with accurate examples. The answer is complete. 50 points: The essay illustrates exemplary understanding of the relevant material by thoroughly and correctly addressing the relevant content; identifying and explaining all of the key concepts/ideas; using correct terminology explaining the reasoning behind key points/claims and substantiating, as necessary/useful, points with several accurate and illuminating examples. No aspects of the required answer are missing. Use of Sources (worth a maximum of 20% of the total points). Zero points: Student failed to include citations and/or references. Or the student failed to submit a final paper. 5 out 20 points: Sources are seldom cited to support statements and/or format of citations are not recognizable as APA 6th Edition format. There are major errors in the formation of the references and citations. And/or there is a major reliance on highly questionable. The Student fails to provide an adequate synthesis of research collected for the paper. 10 out 20 points: References to scholarly sources are occasionally given; many statements seem unsubstantiated. Frequent errors in APA 6th Edition format, leaving the reader confused about the source of the information. There are significant errors of the formation in the references and citations. And/or there is a significant use of highly questionable sources. 15 out 20 points: Credible Scholarly sources are used effectively support claims and are, for the most part, clear and fairly represented. APA 6th Edition is used with only a few minor errors. There are minor errors in reference and/or citations. And/or there is some use of questionable sources. 20 points: Credible scholarly sources are used to give compelling evidence to support claims and are clearly and fairly represented. APA 6th Edition format is used accurately and consistently. The student uses above the maximum required references in the development of the assignment. Grammar (worth maximum of 20% of total points) Zero points: Student failed to submit the final paper. 5 points out of 20: The paper does not communicate ideas/points clearly due to inappropriate use of terminology and vague language; thoughts and sentences are disjointed or incomprehensible; organization lacking; and/or numerous grammatical, spelling/punctuation errors 10 points out 20: The paper is often unclear and difficult to follow due to some inappropriate terminology and/or vague language; ideas may be fragmented, wandering and/or repetitive; poor organization; and/or some grammatical, spelling, punctuation errors 15 points out of 20: The paper is mostly clear as a result of appropriate use of terminology and minimal vagueness; no tangents and no repetition; fairly good organization; almost perfect grammar, spelling, punctuation, and word usage. 20 points: The paper is clear, concise, and a pleasure to read as a result of appropriate and precise use of terminology; total coherence of thoughts and presentation and logical organization; and the essay is error free. Structure of the Paper (worth 10% of total points) Zero points: Student failed to submit the final paper. 3 points out of 10: Student needs to develop better formatting skills. The paper omits significant structural elements required for and APA 6th edition paper. Formatting of the paper has major flaws. The paper does not conform to APA 6th edition requirements whatsoever. 5 points out of 10: Appearance of final paper demonstrates the student’s limited ability to format the paper. There are significant errors in formatting and/or the total omission of major components of an APA 6th edition paper. They can include the omission of the cover page, abstract, and page numbers. Additionally the page has major formatting issues with spacing or paragraph formation. Font size might not conform to size requirements. The student also significantly writes too large or too short of and paper 7 points out of 10: Research paper presents an above-average use of formatting skills. The paper has slight errors within the paper. This can include small errors or omissions with the cover page, abstract, page number, and headers. There could be also slight formatting issues with the document spacing or the font Additionally the paper might slightly exceed or undershoot the specific number of required written pages for the assignment. 10 points: Student provides a high-caliber, formatted paper. This includes an APA 6th edition cover page, abstract, page number, headers and is double spaced in 12’ Times Roman Font. Additionally, the paper conforms to the specific number of required written pages and neither goes over or under the specified length of the paper.
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